WORK HISTORY
Copy Consultant
Freelance
Content Lead
CureSkin
– Content Manager
– End-to-end UI/UX Writer
Senior Copywriter
Sirona Hygiene Pvt. Ltd
– Sole person for packaging and marketplace content
Senior Content Writer
Social Panga (Gurgaon)
– Go-to person for Digital Content Requirements
– Pitched and Executed Digital Campaigns for Brands
Content/PR Marketer
HiveMinds (Bangalore)
– Agency’s PR Work
– Go-to person for SEO, Blog, Digital Ad Copies and Digital PR Writings for Brands
Senior Content Writer
WEBCONTEXT PVT LTD. (Jaipur)
– Wrote & strategized content for brand’s social media
– Social media community building & management for few clients
– Creative/design ideation
– Events’ onsite social media
Copywriter
Mr. P Mediawork
Wrote for brochures, websites, print ads and other collaterals.
Junior Copywriter
Deepak Advertising Agency (Indore)
Learnt the dos & don’ts of print copywriting
EDUCATION HISTORY
M.A. in Advertising & Public Relations
Makhanlal Chaturvedi National University of Mass Communication & Journalism, Bhopal, M.P
B.Sc. in Electronic Media
Editworks – School of Mass Communication, Noida, Uttar Pradesh
VIEW MY LINKEDIN PROFILE
Currently, working on freelancing gigs. Rest assured, with me your content needs are in good hands.
SKILLS
TIME MANAGEMENT
SINCERITY
TEAM PLAYER
BRIEFS’ UNDERSTANDING
LANGUAGES
ENGLISH
HINDI
TESTIMONIALS

Deep Bajaj Co-Founder- Sirona

Anika Malik Wadhera General Manager – Digital Marketing at Sirona

Ashwini Poovaiah Principal Consultant, HiveMinds
Loved working with Babita in the content space – she has an excellent way with words and delivered on client expectations always ahead of time but never compromising on quality. Her blogs, listicles and long form content work was appreciated by clients. In addition to her role as content writer she also handled the internal PR coordination of the agency within which she ensured goal setting for the agency, co-ordinating story outlines and articles and more. Babita also shines as a writer in her personal writing, poetry to be specific, which is wonderful. I wish her the best!

Manan Malik Associate Group Account Manager at SocialPanga
Babita is a great individual at owning up her responsibilities; and she would make sure that her commitments are met. She is extremely polite and composed when it comes to dealing with work and the team, which makes her a team player who’d help and guide all others around. With a full-of-life attitude, there’s a lot more to her than her good content and copywriting skills! Additionally, Babita has an extremely good command on script writing and voice overs.

Meenal Rajawat Digital Marketing Manager
Babita is a fantastic & very thorough writer. She is highly motivated & focused. I had an amazing working experience with her.

Mayur G. Ecommerce Writer
Creativity and impeccable grammar skills are Babita’s power points as a writer. She is a team player who is always ready to listen, contribute, learn and grow, which are must-have soft skills in today’s time.

Aboney Banerjee Digital Marketing Manager
It was an excellent learning experience working with Babita for managing the content strategy for various brands. Her strength is in defining and executing the right content direction for a brand. Have worked with her to manage content for on-ground events as well and it was always a big relief having her by the side.
Her understanding nature makes her a great fit to work in a team